Our Story
Our Babies Made Us Do It
When we needed it most, trusted child safety resources didn’t exist, so we decided to create it ourselves. We know baby proofing is a journey, we’ve lived it!
2014
CHAPTER 1
Baby Proofing Panic!
Summer 2014, the Bishop-Smith Family moved into their new home with daughters, Lily, 3 years old, and Aerin, 6 months old.
Shortly after, Baby Aerin is crawling! They need a baby gate – STAT. But the staircase has iron banisters, and Alisa can’t find anything online.
With bleary mom-tired eyes, she read parenting blogs, magazine articles, and baby gate reviews. Because home safety was so unregulated, there was no clear guidance for her railings–no expert advice, no one to turn to.
So, she wandered the vast aisles of Buy Buy Baby, hoping for answers. But no one there could help either.
Armed with several baby gates, she went home and did her best – installing a hardware-mounted gate. Two weeks later, the safety gate fell out of the wall.
2015-2017
CHAPTER 2
Be the Solution
Alisa accepted a position at Baby Proofing Montgomery Inc, a local baby proofing company.
She passed the Home Hazards Test and became a Child Safety Consultant. She helped many new parents and realized her baby proofing panic was common.
She trained with Bobby Brooner, a Certified Professional Child Proofer.
2020-2021
CHAPTER 3
Mom on a Mission
Alisa founded Safe Start Child Proofing LLC, offering parents in Washington DC, Maryland, and Virginia safety consultations and professional child proofing installations.
This new baby proofing company wasn’t just about installing gates – it helped families think practically about keeping their children safe, and how child safety fits into their everyday lives.
Alisa hires her first employee and Safe Start gains an outstanding reputation for honest, top-quality work. There is an overwhelming demand for in-person child proofing.
2023
CHAPTER 4
Talking About a Revolution
Baby Proofing Montgomery joins Safe Start Child Proofing to partner with Alisa. They brainstorm, they research, they decide:
New parents desperately needed a trustworthy resource for child safety and baby proofing information. They would help families by selling vetted, effective products and providing helpful guidance to install them in a safe and attractive way.
Safe Start Child LLC is founded
Today
Safe Start will change how parents think about safety at home
Safe Start is revolutionizing the baby proofing business model by giving families access to the essential knowledge required to create a safe home.